Microsoft has launched a new “visual search” function for Bing which lets users click a picture of something with their mobile phone to search for it online.
The new visual search is available in a range of apps, including the standalone Bing app on iOS and Android, Microsoft Launcher on Android, Microsoft Edge on Android, and coming soon to Edge on iOS. You can use it to search for things like breeds of dogs, famous landmarks, and even items of clothing. The app will try to identify what it sees and, in the case of consumer goods, find places to buy them online.
“Today we’re launching new intelligent ‘Visual Search’ capabilities that build upon the visual technology already in Bing so you can search the web using your camera. Now you can search, shop and learn more about your world through the photos you take,” the Bing team wrote in a blog post late on Friday.
“Imagine you see a landmark or flower and want to learn more. Simply take a photo using one of the apps, or upload a picture from your camera roll. Bing will identify the object in question and give you more information by providing additional links to explore,” the company added.